Sunday, May 6, 2007

Preparation for MBA Class 12/05


Welcome Back...looking forward to exploring new e-business models over the next 4 classes.


We have discussed "web2.0" in class and in Saturday's session we will focus on social networking aspects of web2.0. Social shopping, travel planning networks are among the online businesses we will examine.


Please prepare for excellent, MBA level discussion :

1. Research and understand the definition of 'social networks'


2. Review the following sites - prepare to present how the site work (usually found in about us)

- Retail sites -- Zilo , Wists , Deal Plumber

- Travel Sites -- City Therapy , Gusto , Trip Hub


3. Find a social network site not listed here...post a link in your blog...add your comments about the site you have selected:

- does the site add value for users, how?

- what are the unique characteristics of the site ...in other words, how is it different than the ones above?

- what are the revenue streams?


Please post in your blog by Friday 11/05. Comments, questions...just let me know.


For those interested, here is a recent article with a clear explanation.

3 comments:

Irina.MBA said...

I think, this Social Shopping is a good way to sell/buy the stuff and may have a huge potential for developing (nowadays we can see how well the recomendations for the restaurants and travel destinations work, so why not the same about fashion, furniture etc?). The only thing I concider is important - to have these groups of customers more organized (sharing as much as possible common values and desires)

Paco Benito said...

Always new technologies used in a proper way are useful for a global thought but what sometimes makes me feel a little bit afraid is that finally all of this new technologies make us become totally unpersonal and we just move in the way a picture or a rofile attaches us to somebdy, anyway I think we need all of this supports and it is us who has to see what is really what we need or what we look for but very careful of loosing something like the human touch

John said...

Hello - John Pope here. I am VP Marketing for TripHub Inc. - one of the companies you are reviewing. I am happy to help answer any questions or provide more insight. I can send a word doc company overview to those who are interested.

Best,

John
john@triphub.com